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Creating an NHS Trust strategy postcard

York Teaching Hospital NHS.

The Brief.

Project Graphic Design
Creative Team Sophie Janes
Our Tools Adobe InDesign, Adobe Illustrator

As a second phase of the design project for communicating the York Teaching Hospitals NHS Foundation Trust’s five-year strategy, the Communications Manager asked Holler Marketing to create a postcard-style summary document to accompany the strategy booklet.

york Teaching Hospital NHS postcard
York Teaching Hospital NHS Sample Design

What we did.

The artwork for the folded postcard was created to be in-keeping with the Trust’s well-defined branding guidelines, and incorporating the design elements we chose for the strategy booklet to maintain a consistent look-and-feel across the two pieces of collateral.