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What is a SERP?

A Search Engine Results Page (SERP) is the page a search engine shows results to your query on.

Your search engine might be Google, Bing, DuckDuckGo etc.

The way each company chooses to layout the websites associated with a search term differ slightly. Depending on the search, a SERP might include rich content, like maps, videos, reviews widgets, carousels etc.

Where your website appears on SERPs is very important. Not many customers will click through all of the results that match the query, rarely does a user go past the first page. To improve where your website features on SERPs, call us today.

What is a SERP?